Why is a Dow Media project on this list you ask? Well, it’s a project very close to our hearts.
We designed a Desk Calendar to call attention to our favourite causes and issues we feel strongly about. We also used the opportunity to give our favourite clients a well-deserved shout out, by marrying their product or service line with the messaging. Since the subjects were heavy, we opted for a pastel colour block effect and a simple infographic style design.
In addition to general distribution to our customers, contacts, friends and acquaintances, we also used a leading pharma tradeshow as a platform to distribute copies of this calendar to as many people as possible.
Compared to the great work done by philanthropists and agencies worldwide, our contribution was a minor one. To us though the messages were of critical importance. And we will keep doing our bit to educate and bring about change.